Beyond Meat vs Quorn: AI Share of Voice Comparison

In the latest Famewise run (data as of 2026-08-11), Beyond Meat was named in 46 AI answers and Quorn in 12, across ChatGPT, Claude and Gemini with web search on and off. Beyond Meat holds the larger share of voice. They are named together in 5 answers.

Key data
Beyond Meat — answers naming it46
Quorn — answers naming it12
Share of voice splitBeyond Meat 79% / Quorn 21%
Answers naming both5
AI modelsOpenAI GPT, Anthropic Claude, Google Gemini

Updated

Beyond Meat tracked
46answers mention it
#2.0avg position
Positive (+0.54)sentiment
Quorn tracked
12answers mention it
#3.1avg position
Positive (+0.52)sentiment

Relative share of voice

Of the 58 mentions across the two brands, Beyond Meat takes 79% and Quorn 21%. They are named together in 5 answers.

Category leaderboards

How this is measured

Famewise generates the category-level questions consumers ask AI assistants, then asks them to current OpenAI GPT, Anthropic Claude and Google Gemini models — each question with web search on and off. An extraction model records every brand named in every answer, the position of its first mention, and the sentiment toward it. Brands are ranked by visibility: the share of this category's answers that name them at least once. Share of mentions is a different cut of the same data — each brand's slice of every brand mention in the category. Every number reflects the latest scheduled run.

Read the full methodology — sample sizes, formulas and refresh frequency →

Frequently asked questions

Is Beyond Meat or Quorn more visible in AI answers?

In the latest Famewise run, Beyond Meat is named in 46 AI answers and Quorn in 12. Beyond Meat has the higher share of voice. The two are named together in 5 answers.

How are Beyond Meat and Quorn measured?

Famewise asks current OpenAI GPT, Anthropic Claude and Google Gemini models the questions consumers ask in these brands' categories — with and without web search — and records every brand each answer names, its position, and the sentiment toward it.

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