Boylan vs Coca-Cola: AI Share of Voice Comparison

In the latest Famewise run (data as of 2026-08-11), Boylan was named in 7 AI answers and Coca-Cola in 65, across ChatGPT, Claude and Gemini with web search on and off. Coca-Cola holds the larger share of voice. They are named together in 6 answers.

Key data
Boylan — answers naming it7
Coca-Cola — answers naming it65
Share of voice splitBoylan 10% / Coca-Cola 90%
Answers naming both6
AI modelsOpenAI GPT, Anthropic Claude, Google Gemini

Updated

Boylan
7answers mention it
#7.6avg position
Positive (+0.68)sentiment
Coca-Cola tracked
65answers mention it
#2.3avg position
Positive (+0.40)sentiment

Relative share of voice

Of the 72 mentions across the two brands, Boylan takes 10% and Coca-Cola 90%. They are named together in 6 answers.

How this is measured

Famewise generates the category-level questions consumers ask AI assistants, then asks them to current OpenAI GPT, Anthropic Claude and Google Gemini models — each question with web search on and off. An extraction model records every brand named in every answer, the position of its first mention, and the sentiment toward it. Brands are ranked by visibility: the share of this category's answers that name them at least once. Share of mentions is a different cut of the same data — each brand's slice of every brand mention in the category. Every number reflects the latest scheduled run.

Read the full methodology — sample sizes, formulas and refresh frequency →

Frequently asked questions

Is Boylan or Coca-Cola more visible in AI answers?

In the latest Famewise run, Boylan is named in 7 AI answers and Coca-Cola in 65. Coca-Cola has the higher share of voice. The two are named together in 6 answers.

How are Boylan and Coca-Cola measured?

Famewise asks current OpenAI GPT, Anthropic Claude and Google Gemini models the questions consumers ask in these brands' categories — with and without web search — and records every brand each answer names, its position, and the sentiment toward it.

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