Caulipower vs Tombstone: AI Share of Voice Comparison

In the latest Famewise run (data as of 2026-08-11), Caulipower was named in 21 AI answers and Tombstone in 22, across ChatGPT, Claude and Gemini with web search on and off. Tombstone holds the larger share of voice. They are named together in 4 answers.

Key data
Caulipower — answers naming it21
Tombstone — answers naming it22
Share of voice splitCaulipower 49% / Tombstone 51%
Answers naming both4
AI modelsOpenAI GPT, Anthropic Claude, Google Gemini

Updated

Caulipower tracked
21answers mention it
#3.3avg position
Positive (+0.50)sentiment
Tombstone tracked
22answers mention it
#3.2avg position
Positive (+0.65)sentiment

Relative share of voice

Of the 43 mentions across the two brands, Caulipower takes 49% and Tombstone 51%. They are named together in 4 answers.

Category leaderboards

How this is measured

Famewise generates the category-level questions consumers ask AI assistants, then asks them to current OpenAI GPT, Anthropic Claude and Google Gemini models — each question with web search on and off. An extraction model records every brand named in every answer, the position of its first mention, and the sentiment toward it. Brands are ranked by visibility: the share of this category's answers that name them at least once. Share of mentions is a different cut of the same data — each brand's slice of every brand mention in the category. Every number reflects the latest scheduled run.

Read the full methodology — sample sizes, formulas and refresh frequency →

Frequently asked questions

Is Caulipower or Tombstone more visible in AI answers?

In the latest Famewise run, Caulipower is named in 21 AI answers and Tombstone in 22. Tombstone has the higher share of voice. The two are named together in 4 answers.

How are Caulipower and Tombstone measured?

Famewise asks current OpenAI GPT, Anthropic Claude and Google Gemini models the questions consumers ask in these brands' categories — with and without web search — and records every brand each answer names, its position, and the sentiment toward it.

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