Forager Project vs Lifeway: AI Share of Voice Comparison

In the latest Famewise run (data as of 2026-08-11), Forager Project was named in 9 AI answers and Lifeway in 7, across ChatGPT, Claude and Gemini with web search on and off. Forager Project holds the larger share of voice. They are named together in 3 answers.

Key data
Forager Project — answers naming it9
Lifeway — answers naming it7
Share of voice splitForager Project 56% / Lifeway 44%
Answers naming both3
AI modelsOpenAI GPT, Anthropic Claude, Google Gemini

Updated

Forager Project
9answers mention it
#7.2avg position
Positive (+0.70)sentiment
Lifeway tracked
7answers mention it
#4.7avg position
Positive (+0.71)sentiment

Relative share of voice

Of the 16 mentions across the two brands, Forager Project takes 56% and Lifeway 44%. They are named together in 3 answers.

How this is measured

Famewise generates the category-level questions consumers ask AI assistants, then asks them to current OpenAI GPT, Anthropic Claude and Google Gemini models — each question with web search on and off. An extraction model records every brand named in every answer, the position of its first mention, and the sentiment toward it. Brands are ranked by visibility: the share of this category's answers that name them at least once. Share of mentions is a different cut of the same data — each brand's slice of every brand mention in the category. Every number reflects the latest scheduled run.

Read the full methodology — sample sizes, formulas and refresh frequency →

Frequently asked questions

Is Forager Project or Lifeway more visible in AI answers?

In the latest Famewise run, Forager Project is named in 9 AI answers and Lifeway in 7. Forager Project has the higher share of voice. The two are named together in 3 answers.

How are Forager Project and Lifeway measured?

Famewise asks current OpenAI GPT, Anthropic Claude and Google Gemini models the questions consumers ask in these brands' categories — with and without web search — and records every brand each answer names, its position, and the sentiment toward it.

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