Fruit Roll-Ups vs YumEarth: AI Share of Voice Comparison

In the latest Famewise run (data as of 2026-08-11), Fruit Roll-Ups was named in 34 AI answers and YumEarth in 46, across ChatGPT, Claude and Gemini with web search on and off. YumEarth holds the larger share of voice. They are named together in 6 answers.

Key data
Fruit Roll-Ups — answers naming it34
YumEarth — answers naming it46
Share of voice splitFruit Roll-Ups 42% / YumEarth 57%
Answers naming both6
AI modelsOpenAI GPT, Anthropic Claude, Google Gemini

Updated

Fruit Roll-Ups tracked
34answers mention it
#4.0avg position
Positive (+0.27)sentiment
YumEarth tracked
46answers mention it
#3.3avg position
Positive (+0.78)sentiment

Relative share of voice

Of the 80 mentions across the two brands, Fruit Roll-Ups takes 42% and YumEarth 57%. They are named together in 6 answers.

Category leaderboards

How this is measured

Famewise generates the category-level questions consumers ask AI assistants, then asks them to current OpenAI GPT, Anthropic Claude and Google Gemini models — each question with web search on and off. An extraction model records every brand named in every answer, the position of its first mention, and the sentiment toward it. Brands are ranked by visibility: the share of this category's answers that name them at least once. Share of mentions is a different cut of the same data — each brand's slice of every brand mention in the category. Every number reflects the latest scheduled run.

Read the full methodology — sample sizes, formulas and refresh frequency →

Frequently asked questions

Is Fruit Roll-Ups or YumEarth more visible in AI answers?

In the latest Famewise run, Fruit Roll-Ups is named in 34 AI answers and YumEarth in 46. YumEarth has the higher share of voice. The two are named together in 6 answers.

How are Fruit Roll-Ups and YumEarth measured?

Famewise asks current OpenAI GPT, Anthropic Claude and Google Gemini models the questions consumers ask in these brands' categories — with and without web search — and records every brand each answer names, its position, and the sentiment toward it.

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