Gerolsteiner vs Voss: AI Share of Voice Comparison

In the latest Famewise run (data as of 2026-08-11), Gerolsteiner was named in 15 AI answers and Voss in 4, across ChatGPT, Claude and Gemini with web search on and off. Gerolsteiner holds the larger share of voice. They are named together in 3 answers.

Key data
Gerolsteiner — answers naming it15
Voss — answers naming it4
Share of voice splitGerolsteiner 79% / Voss 21%
Answers naming both3
AI modelsOpenAI GPT, Anthropic Claude, Google Gemini

Updated

Gerolsteiner tracked
15answers mention it
#5.0avg position
Positive (+0.57)sentiment
Voss tracked
4answers mention it
#4.2avg position
Positive (+0.72)sentiment

Relative share of voice

Of the 19 mentions across the two brands, Gerolsteiner takes 79% and Voss 21%. They are named together in 3 answers.

How this is measured

Famewise generates the category-level questions consumers ask AI assistants, then asks them to current OpenAI GPT, Anthropic Claude and Google Gemini models — each question with web search on and off. An extraction model records every brand named in every answer, the position of its first mention, and the sentiment toward it. Brands are ranked by visibility: the share of this category's answers that name them at least once. Share of mentions is a different cut of the same data — each brand's slice of every brand mention in the category. Every number reflects the latest scheduled run.

Read the full methodology — sample sizes, formulas and refresh frequency →

Frequently asked questions

Is Gerolsteiner or Voss more visible in AI answers?

In the latest Famewise run, Gerolsteiner is named in 15 AI answers and Voss in 4. Gerolsteiner has the higher share of voice. The two are named together in 3 answers.

How are Gerolsteiner and Voss measured?

Famewise asks current OpenAI GPT, Anthropic Claude and Google Gemini models the questions consumers ask in these brands' categories — with and without web search — and records every brand each answer names, its position, and the sentiment toward it.

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