Grey Poupon vs Hidden Valley: AI Share of Voice Comparison

In the latest Famewise run (data as of 2026-08-11), Grey Poupon was named in 7 AI answers and Hidden Valley in 6, across ChatGPT, Claude and Gemini with web search on and off. Grey Poupon holds the larger share of voice. They are named together in 3 answers.

Key data
Grey Poupon — answers naming it7
Hidden Valley — answers naming it6
Share of voice splitGrey Poupon 54% / Hidden Valley 46%
Answers naming both3
AI modelsOpenAI GPT, Anthropic Claude, Google Gemini

Updated

Grey Poupon tracked
7answers mention it
#4.3avg position
Positive (+0.72)sentiment
Hidden Valley tracked
6answers mention it
#7.8avg position
Positive (+0.52)sentiment

Relative share of voice

Of the 13 mentions across the two brands, Grey Poupon takes 54% and Hidden Valley 46%. They are named together in 3 answers.

How this is measured

Famewise generates the category-level questions consumers ask AI assistants, then asks them to current OpenAI GPT, Anthropic Claude and Google Gemini models — each question with web search on and off. An extraction model records every brand named in every answer, the position of its first mention, and the sentiment toward it. Brands are ranked by visibility: the share of this category's answers that name them at least once. Share of mentions is a different cut of the same data — each brand's slice of every brand mention in the category. Every number reflects the latest scheduled run.

Read the full methodology — sample sizes, formulas and refresh frequency →

Frequently asked questions

Is Grey Poupon or Hidden Valley more visible in AI answers?

In the latest Famewise run, Grey Poupon is named in 7 AI answers and Hidden Valley in 6. Grey Poupon has the higher share of voice. The two are named together in 3 answers.

How are Grey Poupon and Hidden Valley measured?

Famewise asks current OpenAI GPT, Anthropic Claude and Google Gemini models the questions consumers ask in these brands' categories — with and without web search — and records every brand each answer names, its position, and the sentiment toward it.

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