Gushers vs Haribo: AI Share of Voice Comparison

In the latest Famewise run (data as of 2026-08-11), Gushers was named in 22 AI answers and Haribo in 46, across ChatGPT, Claude and Gemini with web search on and off. Haribo holds the larger share of voice. They are named together in 5 answers.

Key data
Gushers — answers naming it22
Haribo — answers naming it46
Share of voice splitGushers 32% / Haribo 68%
Answers naming both5
AI modelsOpenAI GPT, Anthropic Claude, Google Gemini

Updated

Gushers tracked
22answers mention it
#4.9avg position
Positive (+0.40)sentiment
Haribo tracked
46answers mention it
#3.6avg position
Positive (+0.44)sentiment

Relative share of voice

Of the 68 mentions across the two brands, Gushers takes 32% and Haribo 68%. They are named together in 5 answers.

How this is measured

Famewise generates the category-level questions consumers ask AI assistants, then asks them to current OpenAI GPT, Anthropic Claude and Google Gemini models — each question with web search on and off. An extraction model records every brand named in every answer, the position of its first mention, and the sentiment toward it. Brands are ranked by visibility: the share of this category's answers that name them at least once. Share of mentions is a different cut of the same data — each brand's slice of every brand mention in the category. Every number reflects the latest scheduled run.

Read the full methodology — sample sizes, formulas and refresh frequency →

Frequently asked questions

Is Gushers or Haribo more visible in AI answers?

In the latest Famewise run, Gushers is named in 22 AI answers and Haribo in 46. Haribo has the higher share of voice. The two are named together in 5 answers.

How are Gushers and Haribo measured?

Famewise asks current OpenAI GPT, Anthropic Claude and Google Gemini models the questions consumers ask in these brands' categories — with and without web search — and records every brand each answer names, its position, and the sentiment toward it.

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