Liquid Death vs Topo Chico: AI Share of Voice Comparison
In the latest Famewise run (data as of 2026-08-11), Liquid Death was named in 23 AI answers and Topo Chico in 88, across ChatGPT, Claude and Gemini with web search on and off. Topo Chico holds the larger share of voice. They are named together in 16 answers.
| Liquid Death — answers naming it | 23 |
|---|---|
| Topo Chico — answers naming it | 88 |
| Share of voice split | Liquid Death 21% / Topo Chico 79% |
| Answers naming both | 16 |
| AI models | OpenAI GPT, Anthropic Claude, Google Gemini |
Updated
Relative share of voice
Of the 111 mentions across the two brands, Liquid Death takes 21% and Topo Chico 79%. They are named together in 16 answers.
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How this is measured
Famewise generates the category-level questions consumers ask AI assistants, then asks them to current OpenAI GPT, Anthropic Claude and Google Gemini models — each question with web search on and off. An extraction model records every brand named in every answer, the position of its first mention, and the sentiment toward it. Brands are ranked by visibility: the share of this category's answers that name them at least once. Share of mentions is a different cut of the same data — each brand's slice of every brand mention in the category. Every number reflects the latest scheduled run.
Read the full methodology — sample sizes, formulas and refresh frequency →
Frequently asked questions
Is Liquid Death or Topo Chico more visible in AI answers?
In the latest Famewise run, Liquid Death is named in 23 AI answers and Topo Chico in 88. Topo Chico has the higher share of voice. The two are named together in 16 answers.
How are Liquid Death and Topo Chico measured?
Famewise asks current OpenAI GPT, Anthropic Claude and Google Gemini models the questions consumers ask in these brands' categories — with and without web search — and records every brand each answer names, its position, and the sentiment toward it.
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