Pepsi vs Wildwonder: AI Share of Voice Comparison

In the latest Famewise run (data as of 2026-08-11), Pepsi was named in 53 AI answers and Wildwonder in 30, across ChatGPT, Claude and Gemini with web search on and off. Pepsi holds the larger share of voice. They are named together in 3 answers.

Key data
Pepsi — answers naming it53
Wildwonder — answers naming it30
Share of voice splitPepsi 64% / Wildwonder 36%
Answers naming both3
AI modelsOpenAI GPT, Anthropic Claude, Google Gemini

Updated

Pepsi tracked
53answers mention it
#3.5avg position
Neutral (+0.35)sentiment
Wildwonder tracked
30answers mention it
#3.8avg position
Positive (+0.69)sentiment

Relative share of voice

Of the 83 mentions across the two brands, Pepsi takes 64% and Wildwonder 36%. They are named together in 3 answers.

Category leaderboards

How this is measured

Famewise generates the category-level questions consumers ask AI assistants, then asks them to current OpenAI GPT, Anthropic Claude and Google Gemini models — each question with web search on and off. An extraction model records every brand named in every answer, the position of its first mention, and the sentiment toward it. Brands are ranked by visibility: the share of this category's answers that name them at least once. Share of mentions is a different cut of the same data — each brand's slice of every brand mention in the category. Every number reflects the latest scheduled run.

Read the full methodology — sample sizes, formulas and refresh frequency →

Frequently asked questions

Is Pepsi or Wildwonder more visible in AI answers?

In the latest Famewise run, Pepsi is named in 53 AI answers and Wildwonder in 30. Pepsi has the higher share of voice. The two are named together in 3 answers.

How are Pepsi and Wildwonder measured?

Famewise asks current OpenAI GPT, Anthropic Claude and Google Gemini models the questions consumers ask in these brands' categories — with and without web search — and records every brand each answer names, its position, and the sentiment toward it.

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